Common uses of QR Codes

Boost app downloads
QR Code example on a billboard ad for a retail company

Chick-fil-A saw a 14% boost in downloads of their mobile app by advertising it on digital signage with a QR Code. By linking to multiple app stores, the App Store QR Code makes it easy for customers to download your app by linking to Apple App Store, Google Play Store or Amazon Appstore. From the mobile-friendly page, you can also include a link to a video trailer or website with a personalized button.

Redeeming coupons made easy
QR Code idea on a large poster inside a retail shop

It’s the holiday season and you have a big sale to promote. The Coupon QR Code is perfect to help you optimize your coupon campaign by allowing customers to simply scan and instantly save or use your coupon. They can email it to themselves and share it with friends on social media or anywhere online. By saving it to their phone, customers never forget to bring their coupons to be redeemed.

Get more followers
QR Code example on a store window of a restaurant

If you want to make sure people are up to date on their favorite platforms with all your latest news, add a Social Media QR Code to your storefront window or flyers. With just one scan, they can directly connect to either your Twitter or Instagram.

Give voice to your customers
QR Code idea on a table tent in a hotel room

There is often no easy way to receive feedback from customers, and even when they do give it, businesses are often left with a pile of forms to sort through and organize. But that is no longer necessary. With the Feedback QR Code, you now have a convenient way to collect customer reviews and information directly to your chosen email address. Divided into categories and subcategories, you can easily update the information any time based on the product or service you want to hear the most about.

Amplify your events
QR Code idea on a billboard ad to promote a new book launch

With the Event QR Code, you can help your event marketing efforts succeed in generating more attendees. By offering additional information with the Code, you ensure potential leads can save your event dates on their favorite mobile calendar, link to Google Maps for directions, and register or purchase tickets in advance in order to simplify planning.

QR Codifier benefits you’ll enjoy across Premium

Foster brand loyalty

Customize or create your own short URL to build brand awareness.

Unleash your style

Use brand colors and add company logo to stand out from your competition.

Collaborate securely

Invite other team members, complete with their own logins.

Measure success

Track where, when, and how many people scan your QR Codes.

Print in high-quality

Your QR Codes stay in high-resolution no matter what.

Keep organized

Label your QR Codes, create folders, and add campaign info to keep them nice and tidy.


The QR Code

2D barcodes (a group of barcodes the QR code belongs to) are comparable to common, one-dimensional bar codes as they are e.g. used on the product packaging at the grocery store. However, QR graphics are able to store much more data, they can include over 3000 characters on a very small space. To create one, the information gets encoded according to ISO/IEC 18004:2006 by a QR generator like ours. The high data density compared to simple barcodes, the licensing policy of the QR developer / creator Denso Wave plus the wide availability of reading software has helped the QR code to establish itself and pushed technically comparable 2D codes out of the market .

The most prominent use-case for QR code is the area of mobile marketing. Because there is free QR code software to read QR codes for almost every smartphone with a camera (e.g. iPhone, Google Android, Blackberry, Symbian), QR codes are used as a link between offline media such as paper and websites. The user just needs to scan the code instead of typing long, unpleasant web addresses. The intended use of QR codes and for devices without Internet access is mostly limited to the import of business contacts and address data (vCards), trigger phone calls or text messages . In particular, QR code business cards are perfect to enable others an easy and typo-free import of your own contact details. Just print a vCard QR code on your business card.

QR Code with Logo / Image

With QR Codifier it is very simple and straightforward to add a logo to your QR Code. The QR codes are still readable. Every QR code can have an error correction up to 30%. This means 30% of the QR code (excluding the corner elements) can be removed and the QR code is still working. We can put a logo image on the QR code that covers up to 30%. To get more scans with every QR code you generate, you can upload an image or logo using the QR Codifier and customize your QR code design. Branded QR codes get up to 40% more scans than traditional black and white QR codes. As a way for people to trust your QR code more, adding a logo to it is a necessity for brands. The QR code standard includes a sophisticated error correction technique (Reed–Solomon error correction). Therefore, it is possible to style some parts of QR codes.

QR Code with Design / Style

Make your QR code look really unique with our design and color options. You can customize the shape and form of the corner elements and the body of the QR code. You can also set your own colors for all QR code elements. Add a gradient color to the QR code body and make it really stand out. Attractive QR codes can increase the amount of scans. Beside QR codes with logo, there are also so called Design QR codes. QR codes with design are even more modified, they provide a more artsy look than just an image-logo placed in the center of a QR code. The increased attractiveness of QR codes with design invites your users to scan the code even more than with a simple logo.

Track Data

Data is an important part of your business operations, without it you will lose many opportunities for your enterprise endeavors. With dynamic QR codes you can always track important scanning information and adjust all your campaigns instantly by updating its content. You can track data as time of scan, number of scan, location and device type (iPhone/ android).

Dynamic QR Codes

If you use QR codes to expand your marketing scope, then the use of Dynamic QR codes is the best QR code type that you can apply! With it, you can instantly change the URL or content behind your QR code without needing to create a new set of codes. Thus, making it a great investment that saves you money and time on printing. Many brands already use dynamic QR codes for A/B marketing and to update their marketing campaigns when they need.

High Resolution QR Codes for Print

QR Codifier offers print quality QR codes with high resolutions. When creating your QR code set the pixel size to the highest resolution to create .png files in print quality. You can also download vector formats like .svg, .eps, .pdf for best possible quality. We recommend the .svg format because it includes all design settings and gives you the perfect print format that can be used with most vector graphic software.

Free for commercial usage

All generated QR codes are 100% free and can be used for whatever you want. This includes all commercial purposes.

If you have any question, please go to FAQs

Get Started

Create your custom QR Code with Logo

Update your QR Codes dynamically

Your marketing campaigns are evolving and your QR Codes cannot be pointing to the same destination URL forever. Update them in real-time without having to reprint them.

Track QR Code scans

Analyze the scan location of your QR Codes to improve global campaigns. Beaconstac’s QR Code generator adds a layer of accuracy by enabling GPS location.

Create QR Codes as a bulk operation

Upload a list of upto 2,000 URLs to the QR Code generator and instantly download QR Codes for them. Not just that, you can perform a list of bulk operations on your QR Codes.

Organize & manage QR Codes your way

Beaconstac’s QR Code generator allows you to sort and filter QR Codes based on teams, campaigns, stages, or anything that helps you organize work better.

Improve performance with scan scores

Beaconstac’s QR Code solution makes sure you never deploy a QR Code that doesn’t scan. With real-time scannability scores, you always know when you approach low scannability.

Extend global reach with multilingual QR

Deliver QR Code information in the user’s preferred language - English, Spanish, French, or anything else. Works best for global brands addressing a global audience.

Protect your users with safe QR Codes

The Beaconstac shield identifies inconsistencies in user scan behavior, detects phishing URLs, and maintains data sanity. We’re the only SOC-2 compliant QR solution on the planet.

Manage your brand assets in one place

We understand a single account can be used by multiple team members or even different teams. Maintain brand consistency by uploading shared assets that can be re-used.

Keep your contact details always up-to-date without reprinting and redistributing your business cards. QR Codes on business cards make it seamless for your users to get in touch with you. It’s as easy as scan - save details - contact.

In addition to delivering your contact details, you can also use a QR Code on your business card linking to:

  • Your business page or website
  • Your Facebook or other social media pages
  • A video content that can be bookmarked
  • A lead generation form
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